Friday, September 12, 2014 - 12:10 CEO René Lacerte recently launched a new business advice column on  His new column provides business owners and accountants tips on growing their businesses efficiently.  We think the articles will be of interest to customers and partners as René learned many of the best practices at  For deeper insights into the company, culture, and customers, take a look at some of his articles.


  1. 7 Acts of Generosity That Help Leaders Grow Great Businesses - René explains how you can improve your team leadership by putting gratitude in all your actions. Don't be afraid to show your heart and help others.  Gratitude is the foundation of a successful business.
  2. How New Sharing Economy Companies Handle a Landslide of Payments Without Getting Buried - A group of customers has grown by 10x, year over year, for four years in a row.  These customers are part of the sharing economy.  They scaled from a handful of payments to a half million payments a year.  Find out how they scaled their payment system.  It should give you ideas on how  you can make your business more efficient with  Although many customers only use a fraction of potential benefits, these high-growth companies completely optimized their use of to allow each accountant to process 10,000 bills each month, gain a 15x savings for money transactions,  eliminate paper, and provide an amazing level of visibility into their businesses.
  3. 4 Tips for Employee Retention - Find out how attracts and retains talent in the world's most competitive labor market.  We recently won an award for Best Places to Work in the Bay Area.  René shares the secret to a building a great work environment. competes for talent with values.  
Tuesday, September 9, 2014 - 09:00

Mark your calendars and join us at events to learn more about accounting, bookkeeping and the technology that is changing our industry.


Meetup For QuickBooks and Business Coaches

September 10, 2014, Wednesday at 6:30pm. Featuring Karen Magno talking about Transaction Pro Importer. Learn how to convert files and get imports completed. 1810 Embarcadero Road, Palo Alto, California.  Free to attend.


Free Webinar: How to Simplify Your Approval Workflow

September 16th, Tuesday at 11am PT.  Chris from rinehimerbaker and Natasha from present best practices, technology, and tips to simplify your accounts payable process.  The webinar will cover how to speed up and simplify your AP workflow, setting up the right systems and protocols, and how can help with the process. 


Cloud Summit 2014

September 17-19 in San Diego, California.  Our CEO René Lacerte will be speaking at two sessions.  Look for René or our VP of marketing, Tanya Roberts, at the table and enter to win a free drawing for a great prize.

Be sure to attend René's talks: 

  • Grow Your Practice and Increase Profits with on Thursday, September 18th from 3-3:50 PM PT.  René will highlight how cloud-based AP, AR and document management solutions can help practices introduce new, high-value client services and firm revenue streams.
  • Accounting firm pricing and how accountanting businesses can capture more value on Friday, September 19th from 10-10:50 AM PT.


Intuit QuickBooks Accounting Virtual Conference


September 22, Monday and September 23, Tuesday.  Join us at the virtual booth.  Enter a free drawing for a great prize.  Meet other customers in the booth.  Chat with staff, including our CEO, René Lacerte.  We will also be announcing exciting product information at our booth.


Friday, September 5, 2014 - 16:32

Guest Blogger: Jason M. Blumer, CPA, Chief Innovation Officer at Blumer & Associates


There’s a big difference between buying a jar of spaghetti sauce and a new car. 

To buy spaghetti sauce, you simply enter a grocery store, compare brands and posted prices, select the one you prefer and take it to the cashier. Your mission is accomplished in five minutes. 

To buy a car, you often have to haggle for the right price – spending hours negotiating with a dealership. People that like the art of negotiation probably walk off with a nice deal. Those who don’t, probably don’t want to think about it after they’ve driven off the lot. 

When you think about it, there are a lot of ways to price goods - face value, haggling, bulk, or beyond. 

For professional services such as accounting, most practitioners default to the traditional method of hourly billing. Hourly billing has long been the standard pricing approach for accountants. It is an extremely clear process. A client hires you for your expertise on audit, tax preparation, write-up/reconciliation, general consulting or other services. The firm bills the client for the amount of time that task took. Pretty simple, right? 

The problem with hourly billing is that it places the perceived value on the labor of the accountant, instead of on the service that the client wants. It basically results in the treatment of professional accounting or tax services as a commodity measured in units of time. This diminishes both the importance and potentially the quality of the services the firm is providing. 

In other words, when the clock is ticking, that’s all everyone is thinking about. The practitioner thinks about the billables, while the client thinks of it as a big bill coming their way. No one is really considering the true value of the service being performed.

Hourly Billing Pros  

  • Easy to implement
  • Easy to on-board new clients
  • Simple billing model for clients to understand 
  • Straightforward client service and support  

Hourly Billing Cons  

  • Lack of premium charges for valued services such as expedited returns
  • Money is not collected until after the service is completed
  • Potential billing “surprises” when projects take longer than expected
  • “Live and die by the clock” mentality degrades the ability to innovate  

While hourly billing is still the relative king of the accounting world, here are two alternative pricing models to consider: 

  1. Fixed-fee billing
  2. Value pricing


Fixed-Fee Billing

Fixed-fee billing is not a stranger to many accounting firms. With this method, pricing is based on individual transactions such as common tax preparation. After an initial discussion and agreement, both sides know how much the services will cost. The positive attribute of this structure is that it makes cash flow more predictable.  

But, it doesn’t address what the value of the service actually is to the client or what it is worth to them. The conversation centers on how much it would cost to perform a standard service only. 

Fixed-Fee Billing Pros 

  • Up-front pricing and collection to enable strong cash flow  
  • Clarity on all billing and no surprises for the clients on the bill  
  • Easy to onboard clients  

Fixed-Fee Billing Cons  

  • Potential of missed opportunities to expand services as client is focused only on the service they have paid for
  • Necessitates a strong understanding of your time and labor associated with your services to ensure prices produce target revenue and cover costs
  • May underestimate actual value of combined services or result in undervalued services when complexities arise

Value Pricing 

Value pricing is gaining popularity among innovative firms. At its heart, it works to determine the true value of services that a firm provides to a client.  It’s built around individual client relationships and their perception of the value of the services they provide.

With value pricing, the costs and specific services are determined and agreed upon prior to service and often with a bundle of services included. Many firms using this model also assess payment prior to performing the service, including autodrafts for clients who will be billed on a subscription basis.  It’s also more time-consuming to implement since it is based on building a strong relationship with the client, knowing their business thoroughly and determining which services hold the most value for them. 

 Value Pricing Pros  

  • High client loyalty because you’re only performing services for them that they deem as valuable
  • Ability to charge more for your services because they are high-value services
  • Bundled service pricing can be spread across the year, smoothing cash flow

Value Pricing Cons 

  • Difficult model to implement because it requires extensive research, work and examination of processes 
  • Onboarding new clients takes longer because you’re building a customized service pack for each one 
  • Necessity to be strategic with the individuals you hire, as they must be able to perform specific functions well or they can jeopardize the model. 

Want more information?  Learn about these alternative methods of billing by downloading a complimentary eBook on effective pricing strategies for accounting firms.    

Friday, August 22, 2014 - 08:42

Darren Linscott, VP of Products, has excellent sync and integration with many accounting packages.  A popular pairing is to use with QuickBooks Online, QuickBooks Pro or QuickBooks Premier.  Our customers frequently tell us how much has improved their working life compared to the days when they were using QuickBooks alone.

I’m sharing three excerpts that our valued customers recently posted in the Intuit App Center community. I hope that these stimulate ideas on how can make your accounting processes more efficient and enjoyable.  

Thank you to everyone in the community for not only providing usage tips, but for also rating 5 out of 5 stars. 

“Super Helpful for Document Management”

BrianC, July 2014

I've used the accounts payable module from for the past 18 months and love it!  We are a home builder, and pay lots of vendors.

1. Print and mail checks (or send direct deposits) for me. This unchains me from my office and allows me to travel or spend more time on job-sites. It's also way easier than generating PDF files, loading check stock in the printer, stuffing envelopes, finding stamps and putting the checks in the outgoing mail. Not to mention the annoying remittance stubs from some vendors. They print a copy of the first page on the bottom of the check.

2. Document management. You'll never be behind on your filing, because once you scan or forward an invoice into and pay the bill it files it under the vendor.

3. Generate pretty good archive CD's that have all of the cleared checks and copies of invoices that can be paid.

“Efficiency for Decentralized Entities”

RBC CPA, July 2014 has allowed for centralized bookkeeping and oversight of multiple entities through flexible user setup and security, integration with QB, and intuitive functionality. As the single overseeing bookkeeper for over a dozen entities, has provided me with great efficiency and commonality across entities. E-payment to vendors and e-receipt from customers is a huge plus. Finally,'s online chat support is some of the best I have experienced, period. Consistently knowledgeable, professional, and friendly

“Highly Recommended”

gr8blue, July 2014

We have been using for over 3 years and have had great success with using it to better manage and more easily pay our Vendors. The calendaring in to show when invoices payments are due is priceless, as is the seamless integration with QBO.”

Thanks again to the community for sharing their experience with  We really appreciate the support and feedback.

Wednesday, August 20, 2014 - 14:39

Darren Linscott, VP of Products,

In our Insiders exclusive customer community, I recently had the opportunity to respond to a question from Aaron O at Bridgeview CFO Solutions, LLC.  

Aaron asked me a straightforward question about our overall business.

How is the company doing in this competitive market? Specifically, is winning the battle of being the premier provider of cloud based payables and receivables?

Here’s how I answered Aaron.

“We believe that plays a unique role in payables and receivables. We work with accounting systems to facilitate the movement of funds (payments) and enable workflow. We don’t compete directly with traditional cloud-based payables and receivables providers, like accounting system vendors.

Instead, we think our biggest competitors are manual processes (for example, printing and mailing checks yourself or using manual ACH), as well as point payment solution providers. We are the biggest business payment network with over 500,000 members, and we move over $12B in funds annually. As a result, we believe we’re doing extremely well.”

I encourage all of our customers to join the Insiders community and ask me questions about the product, company, or general business advice.  The executive team at has a very broad range of experience and we would love to use our experience to help our customers improve their businesses. In turn, we’d love to get your feedback on how to make the product better for your business.

If you have questions for our executive team, please ask them in the Insiders customer community here.


Tuesday, August 12, 2014 - 14:13

Geraldine Cruz, Senior Director, Product Marketing

When we first launched the™ Sync for Intacct®, our goal was to give Intacct users a simple way to pay their bills and update their accounting system with payment data. Hundreds of customers adopted the solution, and gave us great feedback on enhancements they wanted to see.

We’re happy to announce the launch of a new sync that gives you the ability to:

  • Process invoices in either Intacct or With our new, two-way sync, you can use either application to process and pay bills, and keep both applications up-to-date
  • Work with purchase orders without double data entry
  • Receive and manage customer payments, and reconcile with Intacct receivables: Create and send invoices to customers, and give them the flexibility to pay you via credit card, electronic payment (ACH), or PayPal while you enjoy low transaction costs — and for credit cards, the lowest transaction costs in the industry

This blog post highlights these new enhancements in more detail. But keep in mind the capabilities available in our original sync:

  • Pay via check or electronic payments (ACH); we’ll print and mail the checks for you, and process electronic payments
  • Pay without a personal guarantee or having a payment limit imposed
  • Access full payment audit trails, including cleared check images and any supporting documentation
  • Manage payment exceptions, including payment voids, cancels, and re-issues — without paying for additional service
  • Eliminate payment fraud


Process Invoices in Either or Intaccct with our Two-Way Sync

Our original sync gave Intacct users the ability to pay bills seamlessly and sync payment data with their accounting systems. The sync relieved them of the manual activities inherent in printing checks themselves and/or using electronic payment services that were not well integrated with Intacct.

Our new sync builds on those capabilities. Now you can process and approve bills in and update those changes in Intacct — and vice versa. As a result, you choose whether you want to work in Intacct or to process invoices, route them for approval, and pay them. And regardless of your choice, your accounting system will remain the ultimate record of truth. Figures 1 and 2 show the two workflows that our new sync supports. 

Figure 1. Process and approve the bill in Intacct. Pay the bill in


Figure 2. Process the bill in Intacct. Approve and pay the bill in



Work with Purchase Orders without Double Data Entry

Because payment and customer data syncs between and Intacct, you can work with a purchase order (PO) in Intacct, and then process, approve, and pay the associated bill in This is a marked improvement from our original sync that did not bring over POs across the two applications. With our original sync, you needed to re-enter and pay the bill in, and then manually mark it as paid in Intacct. Our new process is seamless and eliminates duplicate data entry tasks. 


Manage Receivables

Our latest sync supports the Intacct receivables process. Now you can leverage our solution to create and send your invoices. will mail the invoices with return envelopes or will email the invoices to your customers. You also get a customer portal that allows you to communicate and dun customers, remind them of payments, receive payments, and record payments. Your customers can pay you via ACH, credit card, or Paypal. All of the customer and payment data will be synced back to Intacct so that your accounting system will remain up-to-date.


For Additional Information

If you currently use Intacct and are not yet a customer, chat with us, let us know you’re an Intacct user, and we’ll help get you started.

If you are an existing Sync for Intacct user, reach out to Customer Support team starting in October by logging into, going to the Support page, and requesting assistance. We’ll schedule time to help you migrate to our latest sync.



Monday, August 11, 2014 - 11:12

Darren Linscott, VP of Products

In the last month, there’s been a tremendous level of activity in Insiders, a free VIP community for our customers.  Thank you.  We appreciate all the support and feedback into our product and company direction.   One of the benefits our customes enjoy from being a Insider is a more direct way interact with executives.  This is also a huge benefit for me, as I love hearing from customers.   I receive questions from our customers in Insiders on a regular basis.  I will share some of the answers here on our blog.

Sarah S at MB2 Dental Solutions, recently asked me, "What new products are being developed that will help to better serve our companies?"

Here’s what I told her.

“The team at has a number of products under development to enhance payables and receivables.  We are working on Faster Payments capabilities, including delivering checks overnight, or in 2 or 3 days.  Another option will be ACH overnight.

We are also building out the Network capabilities.  Additional improvements to the Network will include the ability to find and invite vendors and customers much more easily than you could before.  As you build up your network, there will be more features to help you to collaborate other businesses.  Some of the features we have planned include invoicing in the free account receivable product, which will entice more vendors to join our Network and accept electronic payments more readily. This will, in turn, help their customers that pay them to enjoy lower transactional costs with their payments. In addition, we’ll add messaging capabilities to allow an account payable customer to communicate with its vendors.

We are planning to have these will available in the next 6 to 12 months.  Be on the lookout for updates about these features as we get closer to the individual product launches.

I would love to see all of our customers in the Insiders community and look forward to receiving more questions.

If you have questions for our executive team, please ask them in the Insiders customer community here.


Thursday, July 31, 2014 - 11:39

Geraldine Cruz, Senior Director, Product Marketing

In mid-July, released new network features to make it easier for businesses to connect, adopt ePayments, and eliminate manual data entry when sending and receiving financial documents

This short video explains how our Network simplifies the way businesses pay and get paid:



After our product launch, our Director of Platform Henrique Ceribelli led a webinar where he explained our network capabilities and demoed the capability. You can watch the recording of the webinar here.

Some of the top questions asked and answered during Henrique’s webinar include:

1. How do I connect with a vendor on the Network?

There are two ways you can connect with a vendor. If your vendor is a user and with a Payment Network ID (PNI), you can go to the new Network tab, and in the Connections page, search for the vendor with the PNI, and follow the steps to send the invitation.

If you don’t know your vendor’s PNI or whether the business has a account at all, you can send an invitation with only an email address. First, create a vendor account by going into the Payables tab and the Vendor page. Then, follow the directions for creating a new vendor. Once that account is created, you can go to your vendor list in the Vendor page, click on the name of the vendor, and then click “Set up ePayments”. You can then send an invitation with just your vendor’s email address.

After your vendor accepts the invitation, you and your vendor can enjoy the benefits of the Network.

2. Will my connections get ePayments when I pay them?

If your vendor is a connection on the Network, has a Payment Network ID, and has entered a bank account to receive payments, then he or she will get ePayments from you — unless your connection opts to get checks instead. If you need help convincing your vendors to receive ePayments in lieu of checks, read this blog post for talking points.

3. When a vendor sends an eInvoice to me, what data is pre-filled?

Vendors with whom you are connected on the Network can send you eInvoices. The eInvoices contain invoice data that you will no longer need to rekey into before you begin to route the bill for approval and pay it. The information that the vendor sends and is pre-filled in the eInvoice includes the invoice, the invoice date, the due date, and the amount.

After you pay the first eInvoice from any vendor, the Smart Data Entry service remembers the accounting expense category (such as the account, department, and location) and assigns those as default values for future eInvoices from that vendors. The default values are pre-filled in all future eInvoices. If the default information is not applicable for that eInvoice, the fields may be changed by an Administrator or anyone else assigned a role that is permitted to change bills.


Try it for Yourself

Log into your account to try the new Network features.

If you don’t have a account, you can sign up a for a 30-day trial. You won’t need to enter a credit card to get started.

Our training videos, accessible to everyone with a account — including users on trial accounts, provide directions on all our solutions. For a step-by-step guide to the Network capabilities, watch the Network Training Video:




Wednesday, July 30, 2014 - 09:19

Natasha Dolginsky, Sr. Marketing Manager,

We recently launched the Insider hub for our customers. This VIP community is designed to make it easier for you to:

  • Network and engage with other users
  • Provide product feedback, suggest new features, and be among the first to try them out
  • Share best practices and learn from others
  • Get a chance to gain recognition in case studies, blog posts, and webinars

We’ve had hundreds of customers join Insiders in the last month. Here are just some of our members:


To join this exclusive community, go to the Insiders Welcome Page. Insiders is designed to help you network with other users, exchange best practices and tips, and learn more about the product. You’ll have the opportunity to complete challenges, earn points, and compete with your peers.

Here are just some examples of Insider challenges:

  • Ask a question of a executive
  • Be featured in a case study
  • Watch an online product demonstration of how accounting software sync works with
  • Read a blog post on new features
  • Join the LinkedIn Group

If you have any questions, please contact us at

We look forward to seeing you in our community!



Tuesday, July 29, 2014 - 11:37

Tanya Roberts, Vice President, Corporate Marketing


On Wednesday, July 23rd, hosted the monthly meeting for the National Advisor Network, California chapter.

Jami Blackburn of and Pete Bornstein of BizPro Consulting Solutions, LLC / NAN chapter leader presented.  The meeting focused on essentials and Bay State Consulting’s Transaction Pro Importer 5.0.

This was the first meeting we hosted at our new office in Palo Alto at 1810 Embarcadero Road.

The National Advisor Network (NAN) group helps to advance the careers and business practices of QuickBooks ProAdvisors. is thankful to work with NAN because many accountants and bookkeepers use with QuickBooks Online or QuickBooks for Windows.  These people find that the integration between QuickBooks and eliminates double-entry paperwork and is so easy to use together that some people don’t even have to open QuickBooks.  

More information on the San Francisco Bay Area National Advisor Network can be found at the organization's site. 

We look forward to working with more groups of accounting and bookkeeping professionals that enjoy networking face to face.   

In addition to networking events at our office and other locations, customers can strengthen business connections with other other accounting professionals and business owners online through the Network of 500,000 business people or the Insiders group.



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