• Innovation in Financial Applications Today
    Feb 11, 2020

    Not all new financial accounting technology is capable of delivering value. Looking at the same old solutions and expecting them to somehow deliver net-new value can be a fool’s errand. The game today is in reviewing new solutions from modern vendors. These are the solutions that aren’t constrained by old process thinking and old technology. Real value is possible from vendors that radically re-imagine how businesses should work and what kinds of new technologies can catapult the solutions into new value territory.

    • Business
  •  How to Harness a Rebrand for Maximum Marketing Momentum – Part 2 of 2 of our Rebrand Your Way to Success Series
    Feb 10, 2020

    Once you have your big, beautiful new brand in place, then what? A loss of momentum would compromise your investment in the branding process, and our ROI-focused accounting brains can’t have that, right?! So, what’s next?


    • Business
  • Streamline international payments: How to avoid intermediary bank fees
    Feb 05, 2020

    Learn how to save time and money on international payments with competitive exchange rates and no wire transfer or intermediary bank fees.

    • Business
  • 7 Tips For Leading A Virtual Firm
    Jan 13, 2020

    Leading a virtual firm can be done successfully, it just takes different skills to pull it off. And it takes practice leading teams in different ways when you can’t see them or influence them in person. These 7 tips will increase your likelihood of success as you consider a virtual model for your firm...

    • Accountant
    • Business
  • Three Little-Known Reasons Why Businesses Stop Referring Their Accounting Firms  (And How to Avoid Them)
    Jan 13, 2020

    New survey results suggest reasons why companies leave or stop referring their accounting firms.

    • Accountant
    • Business
  • Fin Tech Stacks and ARVO
    Dec 26, 2019

    Mid-sized business back offices are busy places and accounts payable is never a completely painless process. Digital payment approval workflows can make all the difference—automating and streamlining manual processes to create an efficient solution for businesses.

    Hear from on optimizing your financial tech stack. Then learn how ARVO, the Association for Research in Vision and Ophthalmology, uses to complement Sage Intacct by increasing accounts payable insight, simplicity, and automation.

    • Product
    • Business
    • Technology
  • Becoming a High-Growth Accounting Firm: What Research Shows About Marketing Budget Spending
    Dec 22, 2019

    Leaders of accounting firms must answer two questions each year - “How much should we spend on marketing?” and “What should we spend our marketing budget on?” Fortunately there is data on how the fastest growing accounting firms answer these questions...

  • Rebranding: An Accounting Firm’s Marketing Love Story
    Dec 20, 2019

    Facing an unavoidable rebrand of your accounting firm? Chantal Sheehan, CEO of Your Blue Fox, has been there. Read her rebranding "love story" and see how a project she dreaded became a game-changing business move.

    • Business
  •  4 Simple Steps to Building a Best-in-Class Brand, Part 1 of 2 of Our Rebrand Your Way to Success Series
    Dec 17, 2019

    Left-brained accountants may be intimidated by the idea of a rebrand—but once in place, a brand can become a foundational element of your firm. Your Blue Fox CEO, Chantal Sheehan, outlines four steps to building a best-in-class brand.

  • The Entrepreneurial Mindset: The “It Factor” for New Business Development Growth
    Dec 16, 2019

    Entrepreneurs need to sell themselves as much as their solution, and much in the same way, anyone in your firm can be an entrepreneurial business developer. This new sales economy is influencing the way our prospects and clients are buying from us, and it’s changing their expectations of us. Here are a few of the trends affecting business development today….

    • Accountant
  • Taking on technology advisory services to create a deeper client connection - Part II
    Nov 19, 2019

    As we launch into best practices, it’s important to note that the first is as easy as they come—building relationships! This is what accounting professionals were born to do...what you do day in and day out. Accounting is a relationship-based business, meaning you are one step ahead as you move forward with technology vendors.

    There are, of course, other best practices critical to the process….


    • Accountant
    • Business
  • Taking on technology advisory services to create a deeper client connection - Part I
    Nov 18, 2019

    Technology continues to rank as one of the scariest areas of business. The mere rate of technology change is enough to overwhelm even the most tech-savvy accountant entrepreneur. But perhaps it’s the feeling of the unknown that keeps many firms from venturing into technology advisory services…

    • Accountant
    • Business