Firm Management

Creating deeper client connections

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The accounting profession continues to change at a pace that many describe as dizzying. But fast-paced as it is, great change can bring great opportunities, including the chance to make deeper, richer client connections by offering high-value advisory services.

This eBook explores:

  • The new sales economy and how it influences clients' buying behavior
  • Leveraging the ambassador factor to expand success
  • Strategies to foster deeper client connections

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